LuminEddyCREATIVE
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Direction C / Artist + Print Studio

IdeasMadePhysical.

Posters. Merch. Objects. Brands. Builds. Experiences. Creative work by Kelen Eddy — where design, music culture, experiential marketing and hands-on fabrication meet.

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LuminEddy lightbulb and lightning mark
art / objects / ideas
made real.
More Work

Selected Work

A portfolio that connects music, digital design, fabrication and physical builds.

Objects + Builds

Furniture, lighting, interiors and physical builds.

Laser + Maker

Engraving, signage, gifts and fabrication.

Brands + Digital

Logos, WordPress, campaigns and brand systems.

Music + Posters

Gig posters, festival art, apparel and music-driven visual work.

Now Spinning

What I’m Listening To Now

The soundtrack changes. The work keeps moving. A rotating snapshot of what’s coming through the speakers in the shop, on the road and everywhere in between.

Current playlist

Mowin’ Music

Built for cutting grass, cutting plywood, long drives and unfinished ideas that need another hour.

▶
Mowin’ MusicSpotify playlist
SPOTIFY

Add the public playlist URL under Appearance → Customize → LuminEddy: Now + Next to activate the embedded player.

Current Rotation
01
Joe Russo’s Almost DeadMadison warm-up / live-show energy
02
My Morning JacketFillmore week
03
King Gizzard & the Lizard WizardShop-floor momentum
04
Pretty LightsLate-night build fuel

Music is part of the process — reference library, reset button and creative fuel.

On Deck / Next Concert + Festival

Where the road
leads next.

MADISON → SAN FRANCISCO

Thursday in Madison. Then west: Golden Gate Park by day, The Fillmore by night. A very reasonable amount of live music.

THU10.01.2026
Concert

Joe Russo’s Almost Dead

The Sylvee · Madison, WI

Start the run close to home.
FRI–SUN10.02–04.2026
Festival

Hardly Strictly Bluegrass

Golden Gate Park · San Francisco, CA

Three days in the park. No ticket required.
SAT+ SUN 10.03 + 04.2026
Residency / Nights 1 + 2

My Morning Jacket

The Fillmore · San Francisco, CA

Golden Gate Park by day. The Fillmore at night.
The Journey

A non-linear path
to a creative life.

same curiosity. different tools.
2004–2008

University of Iowa

Communication, journalism and visual storytelling.

2009–Present

Huxin Games

Product, ecommerce, customers and production.

2009–2011

Epoch Insights

Project management, research and digital strategy.

2014–Present

Langworthy Dental

Marketing, web, brand and patient communication.

Summer 2022

Sierra Nevada

Chief Strainge Officer: experiential activation, travel, events and content.

Case study →
Project-Based

Music Projects

Band management, video, promotion and live-event culture.

2025–Present

LuminEddy Creative

Ideas made physical: design, build, print and create.

The Collection

Studio Goods

Wear it. Use it. Gift it. Keep it real.

Caps
Drinkware
Stickers
Ornaments
Apparel
Custom work

Let’s make something real.

A poster, product, sign, website, build or idea that needs to get out of your head.

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Designer.
Maker.
Music person.
Problem solver.

I work somewhere between a design studio, workshop and concert parking lot. Digital or physical, the process is basically the same: start with an idea and figure out how to make it real.

LuminEddy Creative brings together graphic design, web work, live-music culture, experiential marketing, brand activation, laser fabrication, woodworking, photography, video and creative operations.

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Say hello

Make
Something
Great.

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